Preserve the brilliance of your jewelry
At DIREINE, we believe that jewelry deserves special care.
A few simple steps are all it takes to preserve its beauty and brilliance over time.
01. Avoid contact with chemicals
To protect your jewelry, avoid any direct contact with perfumes, cosmetics, creams, and household cleaning products.
We recommend putting on your jewelry last, after applying your beauty products.
02. Protect your jewelry from water
Remove your jewelry before showering, swimming, or exercising.
Repeated exposure to water, chlorine, salt, and perspiration can accelerate the deterioration of their finish, especially for gold-plated jewelry.
03. Clean it gently
After each use, gently wipe your jewelry with a soft, clean, and dry cloth.
Avoid abrasive products, hard brushes, and chemical cleaners that could damage the surface.
04. Store it carefully
When you are not wearing your jewelry, store each piece individually in a soft pouch or case, away from moisture and direct light.
This helps minimize scratches, friction, and the natural oxidation of silver.
05. Give special attention to gold-plated jewelry
925 sterling silver jewelry plated with 18-karat gold requires special care.
The gold plating is a delicate finish that can gradually fade over time and with friction.
To prolong its brilliance, avoid repeated contact with water and abrasive surfaces.
Beauty worth preserving
Every piece of jewelry accompanies precious moments.
By taking a few simple steps to care for it, you help preserve its elegance every day.
DIREINE — Elegance, naturally.